“Good Marketing makes the company look smart. Great marketing makes the customer feel smart.” (Jeobhai Chernov)
Do you want to study for a national qualification in Digital Marketing and take your marketing skills to the next level?
This course is aimed at those already employed and looking to obtain a formal qualification.
The Diploma will be run entirely online, with no attendance at College required, and is therefore suitable for any student who is employed, anywhere in Scotland.
The Diploma in Digital Marketing at SCQF level 6 provides learners with a qualification that demonstrates underpinning knowledge, and evidence of competence in digital marketing.
The qualification includes: understanding the business environment; understanding legal, regulatory and ethical requirements in sales or marketing; using collaborative technologies; principles of marketing and evaluation; developing professionalism; and digital marketing metrics and analytics.
Learners can progress to a range of courses at a higher level, including HNC/HND Marketing, HNC/HND Advertising and PR, or degree programmes in Marketing.
This qualification is competence-based and is offered within a workplace environment. It can be assessed within a workplace environment or, where simulation is used, within a realistic working environment.
The Diploma in Digital Marketing is suitable for:
- individuals who are currently in employment and who wish to obtain a formal qualification
- employers who wish their employees to obtain short, continuing professional development courses
The Diploma in Digital Marketing at SCQF level 6 could provide progression to:
- the Diploma in Digital Marketing at SCQF level 8
- an HNC/HND in Marketing or HNC/HND Advertising and PR
- a range of PDAs in Management
- degree-level study at a higher education institution
Funding is available to support the cost of the awards – it’s all about who you are and where you are. Why not get in touch to see how we can help?
Email email@example.com for more information.